Did you know that by washing in cold water, you can reduce your energy consumption by as much as 90%? This simple change can save the equivalent amount of electricity required to power a home for more than an hour with just one load. At Namaa, we're dedicated to promoting the benefits of cold water washing and encourage everyone to join us for a more sustainable future.

Benefits of washing in cold

Washing in cold is not only beneficial for you and your wallet, but for the environment, too.

Maximize Your Savings

Each laundry load can make a noticeable impact on your energy bill, especially for larger households. Fortunately, Brite offers a simple solution to lower your energy costs and save up to $100 annually. Our detergents are specifically formulated to work effectively in cold water, ensuring a thorough clean every time you do your laundry.

Assist the Planet

Every time you do laundry, the energy consumed can have a significant impact on the environment. With Brite, you can reduce this impact by using cold water instead of hot, as it uses on average 90% less energy. This not only saves energy but also helps contribute to a greener and brighter future.

Achieve a Thorough Clean

Enjoy spotless clothes every time, no matter what temperature you choose for your wash. Brite is formulated to deliver top-notch cleaning results, even in cold water. In fact, Brite provides a more effective clean in cold water than other budget brands do in warm water.

Join the Movement Switch to Cold!